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Planning a Profitable Business For Dummies (For Dummies (Business & Personal Finance))

Planning a Profitable Business For Dummies (For Dummies (Business & Personal Finance))

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About the Book

Planning a Profitable Business For Dummies by Veechi Curtis is a practical guide for entrepreneurs and small business owners who want to plan their business with profitability in mind. The book explains how thoughtful planning, competitive positioning, pricing, budgeting, and financial management can help a business make better-informed decisions.

Written for the Australian market, the book takes a straightforward approach to subjects that can often seem complicated, including financial projections, profit margins, business ratios, working capital, and business finance. It is particularly useful for people who want to understand the financial side of running a small business without needing an advanced background in mathematics or accounting.

What the Book Covers

Veechi Curtis explores how to identify a competitive advantage, develop sensible pricing strategies, manage expenses, prepare financial projections, and make effective use of working capital. The book also discusses moving from being a business owner toward becoming an entrepreneur, preparing a business for sale, and increasing its value through sound planning and financial management.

Who Is It For?

This book is suited to aspiring entrepreneurs, small business owners, and readers who want a practical introduction to business planning, profitability, pricing, budgeting, and financial decision-making.

Key Features

Business planning; small business management; profitability; pricing strategies; competitive positioning; financial projections; profit margins; business ratios; budgeting; working capital; expense management; business valuation and exit planning; entrepreneurship.

Product Details

Author: Veechi Curtis; Publisher: John Wiley & Sons Australia; Edition: 2nd Edition, Australian Edition; ISBN: 9780730384915; Format: Paperback; Pages: 200; Publication Date: 13 July 2021; Language: English; Genre: Business & Economics; Subject: Small Business Management.

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